Gather 'round children, as we tell the story pf how Jake and Jaybor found themselves having a yarn with Tom Tilley from Triple J's Hack Program.
So, over the last few months YP has been devising a new automated email system to help them engage with their audience. There are numerous automated emails that are scheduled to be released at various times and a couple of weeks ago, an email was sent to 17,000+ YP customers entitled "We Have Photos Of You Doing Really Weird Things".
Now, the premise of the email was that the team at YP Threads had photos of its customers from some previous occasion where they got "super shit canned" at a party. The email said they would release said photos if the recipient didn't buy some of their clobber.
The email was intended as a joke, however Jake and Jaybor quickly realised it could be seen as offensive, so the lads sent an apology email within an hour to make sure everyone knew they did not intentionally mean to offend anyone.
That said, the team at Hack had a complaint from a recipient of the email and decided to follow up to get a better idea of just what went down. In an attempt to understand how Jake and Jaybor could be such dick heads (if you see them in the office on a day-to-day basis, you would well and truly understand this already) the Hack team got Jake and Jaybor on air to answer a few questions.
After we sent the 2 emails, we received ~180 emails in reply:
~ 20 Negative
~ 160 Positive
Give the episode a listen here (the official segment starts at 21:35) and let us know where you stand on the matter.
FYI - the moral of the story here children is... don't be a dick head.